Automated Retail Definition / Map |
Well if you google it, it seems ZoomSystems have coined the phrase and got the ranking to go with it.
However
The term vending is synonymous with your typical, box in the corner, dispensing little more than chocolate bars and soft drinks for a £1 a go. But take a step back for just one moment. Stick a 12-20" touch screen and increase the size of the channel and you've pretty much got the basis of an automated retail unit.
Most importantly Automated Retail is updating the image of vending. No more do you have to be infuriated by a pack jam, rather you will be offered a full refund,
The typical sequence of events are:
Attraction: The consumer is attracted to the store by advertising
Browsing: The consumer can browse through product finding out more about products in question, using a product selector and a touchscreen interface similar to any online shopping experience.
Payment: The consumer pays for their selected product using chip and pin technology, contact less payment, or a typical cash / note reader.
Dispensing: The unit dispensing the product via a method which ensures delivery or in the case of failure a full refund given and the operator alerted to the machines status.